Connect. Candidly.


Build your relationships with communication that's candid,  practical and corporate-speak-free.



Amazon founder Jeff Bezos famously said that "brand is what people say about you when you're not in the room."

Here's what people have said after we've made our exit. 


Crystal Chokshi

"Crystal, your way with words and messages was once again magic."  - Christine Maassen, Christine Maassen Leadership

"Crystal's work is consistently of a very high quality. In addition, she is very capable of providing coaching in the area of communications, facilitation and leadership. I found Crystal a delight to work with and would not hesitate in hiring her again, or recommending her to other potential clients." - Andrew Bone, retired executive, Finning Canada


Jen Janzen
Writer, editor & content strategist

"Jen is the most talented writer I've ever worked with and as an editor, she can transform even the most pedestrian writing into copy that's persuasive, emotive and so grammatically correct it can stand up to academic scrutiny. " - Lindsay Herbert, global head of digital, Precedent

"Jen can understand the guts of what you want to say and then formulate creative and effective ways to do so. She tackles the miniscule to the big picture. Any organization with something important to say needs this kind of talent to say it." - Peter Lee, former executive director, Global Forest Watch Canada

Jen likes pencils. Her photo is coming.

Extended crew
Social media, graphic design & videography

When it comes to social media, graphic design, and videography, we call for back-up. We bring members of this talented crew onto our team when we need them: